Lecturer in the Spotlight: Ana Popescu

Can you share a bit about your journey leading up to BUas? 

Ana: ‘I studied here at BUas, specifically in IGAD (now CMGT)) about ten years ago. My fourth year led me to Larian Studios in Belgium, where I had the incredible opportunity to work on concept art for Baldur’s Gate 3. After that, I freelanced from my home country, Romania, where I worked on several interesting projects in the animation sector. Alongside, I created concept art for Superfuse, a game by Stitch Heads.’ 

‘During this period, I also pursued a master's in international business management while freelancing. My goal is to establish my own concept art studio one day, and learning how to handle the business side of things is an important cornerstone.’ 

‘Eventually, I returned to the Netherlands and continued at Stitch Heads as a concept artist for two years, contributing to Superfuse and creating 2D art for scene development.’ 

‘I transitioned to BUas about a year and a half ago, in February 2023. I’ve always been interested in education. As a concept artist, I often found myself spending long hours in front of a computer with little interaction. When I saw the vacancy for a Visual Arts lecturer, I decided to take the plunge. I interviewed with my former lecturers, Zoran Arizanovic and Martin Walker, as well as Ronny Franken and Neville Marcinkowski, and I got the job!’ 

What inspired you to pursue a career in education? 

Ana: ‘I have always enjoyed volunteering with kids, whether it was teaching English or serving as a camp supervisor. I find joy in helping others with their work. As a student, I often helped my peers, which helped me step out of my shell. Being a lecturer offers the opportunity to meet a diverse range of people and industry professionals.’ 

'Every day is different here, filled with interactions with students, event organisation, and leading my concept art guild. It keeps me on my toes rather than just behind a laptop. And it’s nostalgic, too. I remember being in the students’ shoes, which makes it easier to connect with them.’ 

Who has been your biggest influence or mentor in your career? 

Ana: ‘My biggest influence has been my high school art teacher. She opened my eyes to the possibility of working in the animation industry. Initially, I was studying to become an architect, but the rigid coursework wasn’t for me. When my art teacher showcased work from someone in animation, it was a "Eureka" moment for me. I realised that someone created those amazing visuals. That's when I started looking for the right educational institute. I already loved the Netherlands, quickly found BUas, attended an open day, applied, and got accepted.’ 

What aspects of working at BUas do you find most fulfilling? 

Ana: ‘The most fulfilling part of my role is interacting with students and being able to guide them. It’s incredibly rewarding when they return with their work and I can see the impact my mentorship has had on their progress. Even small contributions bring me more happiness than my previous jobs did.’ 

What do you enjoy doing outside of your work? 

Ana: ‘I love reading! It's impossible to pick one favourite book. My favourite genres are fantasy and fiction. Currently, I’m reading "The Stand" by Stephen King, and I’m almost at the end. I just enjoy the depth and complexity of characters in his books.’ 

What advice would you give to students who want to make it in the games industry? 

Ana: ‘The games industry can be challenging, especially right now, but it’s important not to lose hope. Networking is crucial. Knowing someone who can recommend you for a job is invaluable. Attend events, introduce yourself, and be active on social media. That’s how I secured many of my jobs, through word of mouth.’ 

‘I also encourage students to focus on traditional art skills. Attend live drawing sessions and practice watercolor painting, for example. It is important to step outside and engage with the world rather than being glued to a screen all day.’ 

For more about Ana and her work, check out her profiles on LinkedIn and ArtStation.